Laurence Cohen is the President of Northeast Media, a 28-year old media representation business.
The company’s international media experience includes newspapers, magazines, digital, social media, international television and Out of Home.
Cohen has worked with the Essentially America brand of magazines since joining the original UK edition with its third issue in 1994 and has been instrumental in expanding its footprint to include editions in Germany, Mexico, Colombia and China and its very successful Chinese WeChat platform.
As well, he has helped develop the Essentially America partnership with the Indian and Australian editions of the American Express publications Departures and Centurion.
He has spoken about international marketing at state and regional tourism events (including the 2017 Illinois Governor’s Conference on Tourism) as well as at SKAL Club meetings and meetings of the Luxury Marketing Council.
Cohen is a graduate of the University of Missouri School of Journalism, is a member of the Luxury Marketing Council and SKAL and lives in Weston, CT with his wife Jan.